At Mowjow, our influencer program is a key part of the way we attract and retain players. We know that most people download and play games thanks to hearing about them through word of mouth.
Statistics show that 77% of people download apps thanks to recommendations alone.
To maximise the ‘word of mouth’ promotion that Mowjow gets, and to reward the people who recommend it, we created the influencer program. A big part of this rewards system is a little piece of technology that we call ‘Fusion Graph’.
What is Fusion Graph?
Fusion Graph is our proprietary
Mobile advertising startup Adelphic has been acquired by Viant, part of Time Inc. The move comes after Viant itself was bought by Time Inc last year.
Despite the noteworthy nature of the deal, figures have not been released. However, it’s thought to be a fairly large deal, considering the $23 million of venture capital raised by Adelphic.
The acquisition is seen by Time Inc as a strategic move. They want to marry Adelphic with Viant’s cloud technology to create a mobile-first product.
Viant Co-Founder and CEO Tim Vanderhook said: “This addition will give marketers and their agencies the globally scaled people-based platform
We’re working hard behind the scenes, preparing an awesome Manchester United quiz for you to play. This super quiz is jam-packed with questions about United players past and present.
Although Zlatan Ibrahimovic only joined the Red Devils in the summer of 2016, he quickly established himself as hero amongst the fans. His goal scoring exploits combined with his cool charisma have made him an instant legend amongst the Old Trafford faithful.
To celebrate all things Zlatan, and to give you one or two pointers for our upcoming United quiz, we’ve prepared some nuggets of trivia gold all about the great
We’re happy to announce that Super Bowl Champion Tony Banks is joining Mowjow’s team of all-stars.
Tony Banks played as a Quarterback for the Baltimore Ravens, Dallas Cowboys, Houston Texans, St. Louis Rams, and Washington Redskins, during a glittering 10 year NFL career. Now he’s signed on to become an advisor and shareholder in Mowjow – working with us on all things American football.
You can check out Tony’s awesome track record on his Wikipedia page.
Tony has retired from the NFL, and these days you can find him on major US TV
At Mowjow, we believe that to become a leading player in the mobile gaming market, we constantly need to innovate. With that in mind, we’re always hard at work developing new features to take our mobile game to new heights.
Every week we’ll be profiling a different feature of our popular quiz game format. Last week we looked in detail at our series of free games, how they work, and how you can play them.
This week we’re taking a deep-dive into our newest feature – Category Games.
What are they?
Our category games are exactly as they sound. We’ve developed